Decade: 1970s-early 1980s
Dedicated Disc Based Computer Systems

1971
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Technological innovations such as the diminishing cost of hardware and increasing computer miniaturization created new markets for computers during the 1970s. Small offices could take advantage of low-cost minicomputers or gain access to mainframes through time sharing services. Hobbyists could also purchase computer kits, specifically marketed to them. By the late 1970s IBM’s market share had slipped to 40%.

The early 1980s saw the first mass market advertising of computers. Computers were available for personal use due to the diminishing costs of machines. However, manufacturers first had to convince people that they needed a computer in their home.

They made use of well-known celebrities as spokespersons: Dick Cavett for Apple; Bill Cosby for Texas Instruments; William Shatner for Commodore; Charlie Chaplin’s “Little Tramp” for IBM; and Alan Alda for Atari.

Apple and IBM had some of the most successful campaigns during the decade. Apple aired its “1984” commercial during the Super Bowl, introducing an innovative personal computer to smash Orwellian competitors.
Brochure List: 1970s-early 1980s Sort:
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Atari Home Computers: The Next Generation
1983
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ATS-960 Automated Test System from Texas Instruments
1974
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Captain Zilog!
1979
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CC-30 Communications Station
1970 ca.
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CIP/4000 A Midi Designed For Process Control
1970
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Commodore 64
1982
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Comtal Image Processing Systems
1974
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Control Data 852/853/854 Disk Storage Drives: your move to better man/machine communications
1970 ca.
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Decision support systems: Managerial tools enhance decision making
1977
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Dedicated Disc Based Computer Systems
1971
pdf
full record
RESULTS: 106 Items     prev 1 2 3 4 5 6 7 8 9 10 11 next
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