Artifact Details

Title

Interactive Multimedia: Separating the Hope from the Hype

Catalog Number

102639172

Type

Moving Image

Date

1995

Credits

Mui, Chunka; Schroth, Richard; Tonti, Annette

Publisher

CSC Vanguard. Research and Advisory Services

Place of Publication

Cambridge, MA, US

Platform

VCR

Duration

00:50:00

Format

VHS

Copyright Holder

CSC Vanguard

Description

This video was intended for an audience of senior executives at CSC, and focused on the role of interactive multimedia in internal and external business communications. From the label text, "Interactive multimedia gives people the power to manipulate messages, unlike the passive messages broadcast by television and radio. This makes interactive multimedia the most potent communication tool to date."