Artifact Details

Title

Thomas Watson Sr. slogans

Catalog Number

102649673

Type

Still Image

Publisher

International Business Machines Corporation (IBM)

Identifying Numbers

Other number NOS 64

Dimensions

8 x 10 in.

Format

Photographic print

Description

This is a black and white image of several signs that Thomas Watson Sr. used to educate his employees especially those in sales. Some of the signs read "Double in 1921", "THINK", "SERVICE", "MEN MAKE THE BUSINESS", "TIME IS MONEY Don't Waste the Time of this Convention", and "ANALYSE YOURSELF". There are 29 different signs on the image. There is an unidentified man standing on the right side of the image pointing to the sign "DOUBLE in 1921" with his right hand. Written on verso side of image in black ink is "IBM Schoolhouse 1948" and in blue ink is "NOS-64". Stamped on verso side in black ink is "PLEASE CREDIT IBM ARCHIVES".

Category

Publicity photograph; Identification photograph

Subject

International Business Machines Corporation--History; International Business Machines Corporation (IBM); Watson, Thomas, Sr.

Lot Number

X3461.2006