Herb Edelstein is President of Two Crows Corporation. He is an internationally recognized expert in data mining, data warehousing and customer relationship management (CRM), consulting to both software vendors and users. A widely published writer, he has co-edited two books on data warehousing and is the author of Introduction to Data Mining and Knowledge Discovery and The Data Mining Technology Report. Prior to Two Crows, Mr. Edelstein was a founding partner of Euclid Associates, a consulting firm specializing in database management and office automation. He has also been vice president of marketing and sales at Sybase and at International Database Systems.