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Endicott school building

The IBM schoolhouse opened in 1933, a year after Watson formally created IBM’s Education Department.

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IBM’s Tom Watson recognized that continued success required continued innovation. He built research labs in the midst of the Depression, and often assigned the same problem to competing groups—then chose the better solution.

Watson also established the IBM Schoolhouse for staff training, reflecting his belief in pairing superior products with a superior sales force.

Endicott Sales School

Watson’s many mottos were designed to make IBM’s expectations clear. Note on the right wall, “A Salesman is a Man Who Sells.”

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E.E. Ford addressing salesmen

Ford, the head of IBM’s International Time Recorder division, is speaking in the company’s Endicott factory. IBM held classes there before building its own schoolhouse in the 1930s.

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