Title
Imagine This, lecture by Alan CooperCatalog Number
102703076Type
Moving ImageDescription
From abstract: "'We are uncovering better ways of serving the highest needs of the real end user by having talented, skilled architects determine how software can best serve the user in collaboration with talented, skilled programmers who determine how the software can best be built. The synergy between these two pragmatic crafts brings value.' Alan CooperIn his talk, Alan challenges everyone to think about the ways software is developed today, to shun the management practices held over from the Industrial Age, and to build products that enable end-users to reach their goals.
Alan's passion for humanizing technology and his experience as an inventor and software programmer provide the vision and focus for Cooper's wide range of Goal-Directed services. Known among the digerati as a leading authority on customer experience, the "father" of Visual Basic, and a longtime champion for the interaction design discipline, Alan is the author of two best-selling books: About Face: The Essentials of User Interface Design, and The Inmates Are Running the Asylum, and is in demand as a speaker on customer-centered issues worldwide."
Date
2002-12-05Credits
Cooper, Allan (speaker)Publisher
Xerox PARCPlace of Publication
Palo Alto, CA, USDuration
02:01:42Dimensions
10" cassetteFormat
Betacam SPCategory
LectureSeries Title
SDForumLot Number
X4862.2009Related Records
102651290 | Imagine This, lecture by Alan Cooper |