TitleIntuit story, The
|Cook, Scott, Speaker|
|Dunn, Eric, Speaker|
|Proulx, Thomas, Speaker|
|Wendell, Peter, Moderator|
PublisherComputer History Museum
DescriptionWhy did Fortune magazine describe Intuit as "the Tom Brady of its industry—performing at the top of its game at an age when its one-time peers have long since stopped playing"? How does a company founded in 1983 with the vision to use computers to solve the problems of everyday people survive cutthroat competition to become an industry leader today? And not just survive but thrive, with a market cap of $66 billion and named a Fortune 100 Best Places to Work?
Cofounders Scott Cook and Thomas Proulx share the inside story of Intuit, maker of QuickBooks, TurboTax, Mint and other financial software for small businesses and individuals used by 50 million people around the world. In conversation with venture capitalist and Stanford entrepreneurship expert Peter Wendell, they explore how the company began, revolutionized an industry, reinvents itself decade after decade, and now pursues its mission to “power prosperity around the world.”