TitleAshton-Tate plans two major promotions for dealers and distributors
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DescriptionPress release announcing plans for two major promotional programs aimed at distributors and authorized dealers. The "Triple Play" program for distributors is designed to increase sell-in and retail channel penetration of Ashton-Tate products. It will run from January 27, 1986 through March 7, 1986. The dealer promotion, "It Pays to Know Ashton-Tate Products," encourages dealers and their salespeople to learn dBASE III PLUS and Framework II. As first prizes in a special drawing, Ashton-Tate will offer
eight trips for two to Tahiti from anywhere in the United States. February 17, 1986 through April 4, 1986. Donated by Ed Esber. 3 scanned pages.