Title
Marketing material
Catalog Number
102779994
Type
Document
Description
Contains advertising proofs and clipart, reprints of advertisements, proofs and samples of Apple IIc promotional booklets and pamphlets, a collection of consultant booklets outlining product compatibility as well as consultant newsletters, a calendar for promotion around the release of the Lisa computer and accompanying information on its features, a folder of press coverage, press releases, and press photos related to the Apple Turbo race car, a collection of various brochures and booklets promoting Apple product releases between 1979 and 1982, and annual and quarterly reports from 1980 to 1984.
Date
1979-1986
Category
Promotional Material; Press release; Pamphlet; Publicity photograph; Portrait photograph; Annual Report
Collection Title
Mike Markkula collection of early Apple Computer material
Series Title
Internal materials
Credit
Gift of Mike Markkula