The Computer History Museum (CHM) has given cloud-gazing a whole new meaning: Audiences interested in the Museum’s publications will now be able to find and print them on-demand using HP’s MagCloud service.
By leveraging MagCloud’s print-on-demand platform, the Museum can reach and engage a larger, global community by enabling easy access to high-quality content and providing individuals the ability to order personal printed copies on a one-off basis at an economical price. MagCloud started as a project in HP Labs, the company’s central research arm, to evaluate new, online marketplaces for buying and selling custom magazines with a print-on-demand delivery method.
This month, the following CHM publications will be available via MagCloud:
http://computerhistory.magcloud.com
Core Magazine: CHM’s annual publication includes images from the Museum’s Collection and articles written by curators, scholars and industry pundits. The magazine is highly regarded, and received a 2009 Magnum Opus Honorable Mention Award for Best Nonprofit Publication as well as the 2009 APEX Award for Publication Excellence. In addition to 2008 and 2009, all future issues of Core will be made available for printing on demand through the MagCloud site.
2008 Core Magazine
The 2008 issue includes a feature about Fairchild’s 50th anniversary, images and background on the Museum’s special Babbage Difference Engine exhibit, and an excerpt from Harvard Business School Professor Richard S. Tedlow’s book on Intel’s Andy Grove.
2009 Core Magazine
The 2009 issue includes images never before seen from frog design accompanying a feature article about the evolution of the Macintosh design, and Stanford lecturer, Steve Blank’s incredible article on the Secret History of Silicon Valley.
Visible Storage Calendar 2010
The Visible Storage Calendar 2010 highlights objects from the Computer History Museum's large collection of computing artifacts that were on display in the 2009 Visible Storage exhibit. The images span the history of computing from pre-computing to supercomputing and reflect the astonishing development in technology from gears to vacuum tubes to exotic semiconductors.
1401 The Legendary Data Processing System
This commemorative booklet will acquaint readers with the IBM 1401 Data Processing System (1959) from the Museum’s Collection. The 1401, which was restored by CHM volunteers, has had dramatic social, technical and economic impact over the past 50 years. This booklet’s unique content includes images of the 1401 and its peripherals, and tells the story of a remarkable computer system.
CHM utilizes MagCloud’s print-on-demand model because it is customizable, convenient, economical and ecologically friendly. Rather than mass-printing a large volume of hard copy magazines, CHM, its members, students, researchers and non-local enthusiast can print issues as desired , and have them delivered directly to their mailing address. In addition, MagCloud uses FSC-certified paper, which means it is from responsibly managed forests and verified recycled sources.
“We’re very excited to offer our community the ability to utilize print-on-demand with MagCloud,” said Karae Lisle, Chief Marketing Officer at the Computer History Museum. “Our publications and interpreted content are very much an extension of the Museum’s vast collection. Offering a global community the opportunity to research and discover the artifacts and stories of the computing revolution is a critical element of the Museum’s mission.
“In today’s digital world, readers expect choice and flexibility in what they read, how it’s presented, and how they receive it,” said Gary Dispoto, Director of the Print Production Automation Lab, HP. “MagCloud enables businesses to meet these demands in a timely and cost-effective way, and we are encouraged to see the Museum adopt the print-on-demand model as an economically and environmentally sustainable alternative.”
To access the Computer History Museum’s publications and print on demand, visit: www.computerhistory.magcloud.com/ .
The Computer History Museum (CHM), in Mountain View, Calif. is a nonprofit organization with a four-decade history. The Museum is dedicated to the preservation and celebration of computer history, and is home to the largest international collection of computing artifacts in the world, encompassing computer hardware, software, documentation, ephemera, photographs and moving images.
CHM brings computer history to life through an acclaimed speaker series, dynamic website, onsite tours, as well as physical and online exhibits. Current exhibits include The Silicon Engine, Charles Babbage's Difference Engine No. 2, Mastering the Game: A History of Computer Chess, and Innovation in the Valley—A Look at Silicon Valley Startups. The Visible Storage exhibit closed on February 1, in preparation for the major new exhibition. The online exhibit, featuring over 600 key objects from Visible Storage is found at: www.computerhistory.org.
The major, new CHM Exhibition will open in late 2010.
For more information, visit www.computerhistory.org or call (650) 810-1059.
Amy Jackson
amy@eastwick.com
(650) 810-1059
