What Happened on October 23rd

Apple ventures into the handheld and music entertainment markets with the introduction of the iPod. The original iPod was equipped with a miniature hard disk, but future iterations featured flash memory. Apple billed the iPod as letting users “put 1,000 songs in your pocket,” a dramatic increase over competing players. Although it was not the first handheld player for digital music, the iPod, in tandem with the iTunes music store, radically altered the way people bought, stored, shared, and listened to music.