Decade: 1970s-early 1980s Dedicated Disc Based Computer Systems 1971 PDF full record Technological innovations such as the diminishing cost of hardware and increasing computer miniaturization created new markets for computers during the 1970s. Small offices could take advantage of low-cost minicomputers or gain access to mainframes through time sharing services. Hobbyists could also purchase computer kits, specifically marketed to them. By the late 1970s IBM’s market share had slipped to 40%. The early 1980s saw the first mass market advertising of computers. Computers were available for personal use due to the diminishing costs of machines. However, manufacturers first had to convince people that they needed a computer in their home. They made use of well-known celebrities as spokespersons: Dick Cavett for Apple; Bill Cosby for Texas Instruments; William Shatner for Commodore; Charlie Chaplin’s “Little Tramp” for IBM; and Alan Alda for Atari. Apple and IBM had some of the most successful campaigns during the decade. Apple aired its “1984” commercial during the Super Bowl, introducing an innovative personal computer to smash Orwellian competitors. Brochure List: 1970s-early 1980s Sort: DateBrochure Title RESULTS: 106 Items     1 2 3 4 5 6 7 8 9 10 11 next 71 Series Data Modems 1974 pdf full record 840 the loaded nova 1973 pdf full record 990 Computer Family Software 1977 pdf full record ADA for Cray Supercomputers. Cray Delivering the Power 1988 pdf full record ADMIN Total Information Management 1980 ca. pdf full record Anything a Computer Can Do this Remarkable New Calculator Can Do More Easily and Far More Conveniently 1973 pdf full record Apple - 1 operation manual 1976 pdf full record Apple III Information Analyst More Than a Worksaver 1980 pdf full record Apple Invents the Personal Computer. Again 1983 pdf full record Atari 800 Personal Computer System 1980 pdf full record RESULTS: 106 Items     1 2 3 4 5 6 7 8 9 10 11 next		DECADE 1950s 1960s 1970s-early 1980s SEARCH     Advanced Search
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