Exhibits At the Museum

This Day in History

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Today: September 27, 2016
Steven Jobs and Stephen Wozniak

January 22, 1984

Apple Computer Launches the Macintosh

Apple Computer launches the Macintosh, the first successful mouse-driven computer with a graphic user interface, with a single $1.5 million commercial during the Super Bowl. Apple's commercial played on the theme of George Orwell's 1984 and featured the destruction of Big Brother -- a veiled reference to IBM -- with the power of personal computing found in a Macintosh.